As marketers, we spend an incredible amount of time, effort, energy and resources creating content and lead-generation campaigns. But sometimes, our efforts fall short of delivering the brand awareness, leads and conversions we need. But why? If your content marketing program isn’t working or you’re struggling to experience the results and leads you anticipated, here are a few elements that may be slowing your lead-generation machine down. You Don’t Have a Content Strategy The foundation of every successful content marketing…